The Arab Cinema Center (ACC) has announced that the Centre National du Cinéma et de l'Image (CNCI) has joined its list of partners. The center aims to develop the Tunisian film industry regionally and internationally.

On the new partnership, Chiraz Latiri,CEO of the Centre National du Cinéma et de l'Image (CNCI), said, "Our partnership with the Arab Cinema Center (ACC) is very important and it is part of the initiatives that the CNCI supports. The partnership aims to encourage exchanging experiences between national institutions and companies working with international film institutions, which includes exchanging films and cultural film-related publications, organizing film festivals and participating in them, in addition to creating co-production opportunities and inviting artists to participate in these international film festivals."

Maher Diab, Art Director and Co-founder of MAD Solutions and the Arab Cinema Center (ACC), comments on this partnership, saying, "It's important to have an institution like the Centre National du Cinéma et de l'Image (CNCI) in every Arab country. The entity's mission lies in confirming the important role of art and culture in daily life. The CNCI effectively contributes to the cultural development that Tunisia represents in our Arab world. At the Arab Cinema Center, we are pleased to announce our partnership with the CNCI and cooperate with them in this cultural development."

The CNCI's strategy includes reviewing and updating all regulatory texts governing the Tunisian film industry taking into account the changes happening in the national and international film scene, rearranging funds for film production, supporting the operation and extension of the network of cinemas, developing film festivals, and restoring and digitizing the national film archive in partnership with the national library.

On the international level, the CNCI aims to support Franco-Tunisian co-production funds for films, create more international co-production funds, and put Tunisian cinema on the international map.

Organized by MAD Solutions in 2015, the Arab Cinema Center (ACC) is an international promotional platform for Arab cinema as it provides the filmmaking industry with a professional window to connect with their counterparts from all over the world through a number of events that it organizes. The ACC also provides networking opportunities with representatives of companies and institutions specialized in co-production and international distribution, among others. The ACC's activities vary between film market main wings, introduction and networking sessions for Arab and foreign filmmakers, welcome parties, as well as meetings with international organizations and festivals, and the issuance of the Arab Cinema Magazine to be distributed at the leading international film festivals and markets.

Furthermore, newsletter subscription is now available on the ACC's website, allowing users to obtain digital copies of the Arab Cinema Magazine, as well as news on the ACC's activities, notifications of application dates for grants, festivals and offers from educational and training institutions, updates on Arab films participating at festivals, exclusive news on the Arab Cinema LAB, and highlights from the ACC's partners and their future projects.

The ACC also launched an English-language Arab Cinema Guide, available on its website, which is a comprehensive cinematic guide that comprises a variety of tools presented collectively for the first time to offer information on Arab cinema to filmmakers inside and outside of the Arab world. It also aims to facilitate filmmakers' access to international markets and help film industry representatives to easily identify Arab film productions.

The Arab Cinema Center launched the MAD 3ARABI (Arab Flow) in Prague, Czech Republic. The festival aims to introduce Arab culture and focus on the film and TV industry, flowing Arab entertainment and culture onto European shores, and also providing an extension for Arab filmmakers and content creators in the entertainment industry to reach new shores.